KAYAK gets in on Wave Season with New Partnership with Tripadvisor's Cruise Critic
As the cruise industry continues to rebound and move toward pre-pandemic levels, interest from travelers looking to book a cruise remains strong. To support this demand – particularly among KAYAK travelers – the two market leaders have come together to further drive bookings and assist those looking to return to sea.
How it works:
Now, KAYAK users can search and shop for a cruise by destination, cruise line and/or departure month directly on KAYAK.com. Once that search is initiated, the user is sent to a Cruise Critic-powered experience which leverages Cruise Critic's in-depth reviews and wide range of bookable cruises to help travelers find the cruise that best fits their needs.
"Teaming up with KAYAK to bring our vast inventory of cruise ships and reviews to their audience of travelers is an exciting opportunity," said
A win-win: For Cruise Critic, this partnership offers a boost in traffic for the site and its partners. For KAYAK, it provides the ability to scale their cruise business with one of the most trusted cruise partners in the industry.
"As momentum around cruises returns this year, we want to ensure that we continue bringing value to our travelers by providing them with all of their options in one place - cruises included," said
"We are extremely proud of the value that KAYAK finds in our product, and are honored to be able to help better serve their users," said
About Cruise Critic
Cruise Critic® is an online cruise guide, offering a comprehensive resource for cruise travelers, from first-time cruisers to avid cruise enthusiasts. The site features more than 650,000 cruise reviews and hosts the world's largest online cruise community where travelers share experiences and opinions with fellow cruisers. Cruise Critic was the first consumer cruise site on the Internet, launched in
KAYAK, part of
Tripadvisor, the world's largest travel guidance platform*, helps hundreds of millions of people each month** become better travelers, from planning to booking to taking a trip. Travelers across the globe use the Tripadvisor site and app to discover where to stay, what to do and where to eat based on guidance from those who have been there before. With more than 934 million reviews and opinions of nearly 8 million businesses, travelers turn to Tripadvisor to find deals on accommodations, book experiences, reserve tables at delicious restaurants and discover great places nearby. As a travel guidance company available in 43 markets and 22 languages, Tripadvisor makes planning easy no matter the trip type.
The subsidiaries of
www.bokun.io, www.cruisecritic.com, www.flipkey.com, www.thefork.com, www.helloreco.com, www.holidaylettings.co.uk, www.housetrip.com, www.jetsetter.com, www.niumba.com, www.seatguru.com, www.singleplatform.com, www.vacationhomerentals.com, and www.viator.com.
* Source: SimilarWeb, unique users de-duplicated monthly,
** Source: Tripadvisor internal log files
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